[bidflow]INVEST
Your partner for programmatic media investment

The programmatic market is changing. So are we.

Independent programmatic buying across display, premium video, skin takeovers, CTV, audio and DOOH — activated through curated and programmatic buying paths, with every number on the table.

DisplayVideoSkinCTVAudioDOOH
YESTERDAY · ONE STREET, ONE MESSAGE TODAY · EVERY SCREEN, EVERYWHERE

A SAMPLE OF THE MEDIA WE BUY THROUGH CURATION

Le MondeThe GuardianCNNThe New York TimesNetflixDisney+Prime VideoESPNSpotifyDAZNJCDecauxLe FigarobeIN Media GroupYahooGloboDeezer

Illustrative only. Availability depends on market, buying platform, deal type and campaign eligibility. No partnership or guaranteed access implied. See the full media universe →

Where to start

Two ways to work with us.

Advertisers and agencies do not buy the same thing from a trading desk. Pick the one that describes you — the conversation starts from there.

The supply path

Fewer unnecessary hops. Clearer economics.

Open-market buying can create duplicate or inefficient supply paths. Bidflow uses curated supply to prioritise cleaner, more relevant routes to inventory — with clearer campaign economics.

THE OPEN-MARKET PATH
MULTIPLE
POSSIBLE HOPS
MULTIPLE PATHS · VARIABLE FEES · COMPLEX SUPPLY
Advertiser / Agency DSP SSP / Exchange Publisher
Additional intermediaries may exist depending on the supply route.
THE BIDFLOW PATH
1 CURATED
STRATEGY
CURATED SUPPLY · FEWER UNNECESSARY HOPS · CLEARER ECONOMICS
You Bidflow Desk DSP Curated Marketplace / SSP Premium Publisher
UP TO 15%
LOWER CPM

Through curated supply and more efficient buying paths.

Based on Bidflow campaign observations versus comparable open-market buying. Actual savings vary by market, format, inventory and campaign conditions.

The formats

One brief. Every programmatic channel.

We build the channel mix around the campaign objective and use curated supply wherever it adds value.

DISPLAY

Display

Standard and rich display across premium editorial, sport and marketplace inventory, on the open web and in-app, depending on availability.

BannersRich mediaInterstitialIn-app
VIDEO

Video

Instream and outstream across premium apps and sites, optimised on completion rate where the format and inventory allow.

InstreamOutstreamWebIn-app
CTV

Connected TV

Premium VOD, AVOD and live, activated through biddable and deal-based buying depending on publisher and market. Typically full-screen and sound-on.

VODAVODLiveNon-skippable
DOOH

Digital out-of-home

Static and full-motion city screens depending on venue and market, planned on location, time and audience signals where available.

RoadsideMallsMetro & railAirports
SKIN

High impact

High-impact branded environments across premium editorial inventory. Share of voice depends on the publisher.

WallpaperTakeoverFrame
AUDIO

Audio

Music streaming, podcasts and digital radio. Companion visual on supported screen-based inventory.

MusicPodcastsDigital radio

See how each format is bought →

Next steps

Let's run your next campaign.

Tell us the objective and the budget. We'll build the mix — and run it across every screen, worldwide.

Send us a brief →